01:30 The birth of county studio tour
05:04 The concept of county collectors
07:16 Growth and structure of the studio tour
08:19 Funding and business model
15:46 Challenges and realities of organizing studio tours
19:01 Application process for artists
20:44 Engaging gallery owners and art directors
21:21 Secrets to successful studio tours
22:08 Marketing strategies for artists
22:45 The importance of social media presence
26:12 Navigating the studio tour process
30:53 Balancing art and business
34:09 Jeff Schaller’s artistic journey
37:12 Jeff imagines having other studio tours use the platform he has built